Amazon sells 105 e-books for every 100 printed books
In a major boost to e-books, online book seller, Amazon.com, reported that the Amazon e-books are selling more than the printed books, including hard cover and paperbacks.
According to the official statement of the company, the electronic books have surpassed the printed books in sales, despite not even completing half a decade in the markets.
The company said that it had sold 105 e-books for every 100 printed books since April 1 this year. They excluded the free e-books as they would have taken the sales of the Kindle to even further.
Kindle is the most sold electronic product
It may be noted that the Kindle has already broken many records and it became the hottest electronic item in the market in terms of sale, in the beginning of this year.
“In July, Amazon said that e-book sales had outstripped hardcover sales. It’s now selling three times as many e-books as it did a year ago. The latest and cheapest version of its Kindle e-book reading device is the bestseller of the line, five weeks after it was introduced,” a market analyst informed.
The company has launched a special offer Kindle for $114 and this includes advertisements that are shown in the standby mode.
E-books take over printed books
Meanwhile, even though the company had expected its e-book to outshine the sales of printed books, the results have poured in sooner than was expected.
Amazon CEO Jeff Bezos said, "Customers are now choosing Kindle books more often than print books. We had high hopes that this would happen eventually, but we never imagined it would happen this quickly."
Amazon has been an online bookseller for more than 15 years and it launched its Kindle just three years back.
“Amazon doesn't share sales numbers but said it has sold more than three times as many Kindles books thus far in 2011 as it did in the same period in 2010,” concluded an analyst.